Organizer Information:

Unfair Foundation is an artist-led platform that has been dedicated to promoting emerging contemporary artists for over a decade. For this initiative, they have partnered with Hugo Rocci (Terry Bleu) and Floor Kortman (Pleasant Place)—book lovers united by a shared belief in the power of print and community.

Title & Description:

Applications are open for "Dear books," a new art book fair presented as part of the UNFAIR26 event.

Conceived as a "love letter to print and independent publishing," this fair will take over a 200 m² space to present the work of 50 independent publishers and art book makers from around the world. It is a celebration of independent voices, artist publications, experimental editions, and carefully crafted books.

Category:

Festival & Fair / Art Books & Publishing.

Eligibility:

  • Who: Publishers, distributors, bookmakers, and artists.
  • Requirements: Applicants must have an ongoing publishing practice and a love for art books.
  • Commitment: Selected participants must commit to full attendance during the fair's opening hours, as well as the designated setup and takedown times.

Program Benefits & Awards:

  • Platform: A dedicated physical space to showcase and sell printed matter directly to the public during a major contemporary art event.
  • Networking: The opportunity to connect with a community of 50 global publishers and an engaged audience of art and book lovers.

Application Fee & Program Costs:

  • Application Fee: Free to apply. (Note: Applying does not guarantee participation).
  • Table Costs: If selected, participants must pay a participation fee for their booth space:
    • €150 for a full table (150 x 75 cm).
    • €75 for a half table (75 x 75 cm).
  • (Travel, accommodation, and shipping costs are the responsibility of the participant).

Application Requirements:

Applicants must apply through the official portal. Be prepared to confirm your availability for the mandatory setup (Thursday, Sept 17, 13:00–15:00), the opening event, the full weekend hours, and takedown (Sunday, Sept 20, 17:00–18:00).

Key Dates:

  • Application Deadline: April 6, 2026.
  • Fair Dates: September 17 – 20, 2026.
    • Thursday: 15:00 – 21:00 (Opening)
    • Friday: 11:00 – 18:00
    • Saturday: 11:00 – 18:00
    • Sunday: 11:00 – 17:00

Location:

Gashouder, Klönneplein 1, 1014 DD Amsterdam, Netherlands.