Organizer Information
The Green Product Award has been recognizing sustainable products, services, and concepts since 2013, and describes itself as an international platform for design, innovation, and sustainability spanning 95 countries, with an annual media reach of over 7 million and more than 60,000 public votes cast each year. The award system is operated by White Lobster GmbH & Co. KG, a Berlin-based agency, while Green Future Club gUG — a legally independent, non-profit assessment and certification body — coordinates the expert jury process and monitors compliance with the published Scheme Rules. Assessment decisions are kept separate from any optional advisory or visibility services the organizers also offer. The Green Future Club's work educating young designers through the Green Concept Award is supported by IKEA Stiftung.
Title & Description
The Green Product Award & Green Concept Award 2027
This is an annual, criteria-based award recognizing sustainable products, services, and forward-looking concepts. The Green Product Award applies to products or services already on the market; the Green Concept Award applies to concepts that are not yet market-ready. Submissions are evaluated by an international expert jury against seven published criteria, and qualifying entries can also take part in a public vote. Finalists and winners receive a certificate, personalized jury feedback, and the right to use the corresponding seal for the awarded project.
Categories
- Design
- Industrial Design
- Interior Design
- Fashion
- Architecture
- Sculpture (Building Design overlaps but no direct match — see note)
- Craft
- Technology
- Environment
- Culture
(Note: the platform's specific sub-categories — Architecture, Building Design, Consumer Goods, Fashion, Initiatives, Interior & Lifestyle, Kids, Kitchen, Mobility, New Materials, Packaging, Personal Care, Sport, Workspace — do not have exact one-to-one matches in the fixed taxonomy beyond those listed above; flagging rather than forcing additional fits.)
Eligibility
- Open to established companies, brands, manufacturers, and service providers
- Open to start-ups, small companies, collectives, and NGOs
- Students or graduates may enter the Green Concept Award specifically (not stated whether they may enter the Green Product Award)
- Students and graduates within 6 months of graduation can apply to the Green Concept Award free of charge
- Submissions must be supported by specific, clearly defined, and verifiable evidence of sustainability claims (documentation requirement, not a nationality or geographic restriction — none is stated in the source)
Program Benefits & Awards
- Digital certificate and online profile in the Project Gallery for finalists and winners
- Right to use the Finalist or Winner seal for the awarded project, per the GPA Seal Usage Guidelines
- Personalized, point-based feedback from the international expert jury for qualified participants
- Participation in the public vote (for Early Bird and Regular Bird participants), which reaches approximately one million people interested in sustainability and generates about 50,000 votes annually
- Additional visibility through website features, press coverage, social media, and exhibitions
- Possible publication opportunity in the Green Trend Book
- Networking opportunities at the awards ceremony
- Separate recognitions available: Audience Award (based on public vote) and Editor's Choice (selected by the award editorial team) — these are additional recognitions, not seals, and do not replace or change the jury score
Application Fee
- Students and graduates within 6 months: free of charge (Green Concept Award only)
- All other participants: submission fee of €450 (exclusive of VAT)
- Established companies: an additional Finalist Package fee of €1,450 applies upon successful qualification (exclusive of VAT)
- Early-Bird submitters (by 17 September 2026) receive a 30% discount specifically on the optional Product Compliance Check-Up for EmpCo service — this is a paid add-on service, not a discount on the core submission fee itself
How to Apply?
Online Application
Key Dates
- Early Bird Deadline: 17 September 2026 (includes 30% discount on the Product Compliance Check-Up for EmpCo)
- Regular Bird submission deadline: 17 November 2026
- Preliminary finalists announced / public vote opens: 8 December 2026
- Final submission deadline/end of public voting: 17 January 2027
- Announcement of all finalists: 17 February 2027
- Awards ceremony: end of March 2027, in Berlin
Location
Berlin, Germany
Additional Details
- Evaluation is based on seven criteria — Overall Approach, Elaboration, Impact, Market, Design, Innovation, and Sustainability — each scored 0–8 base points by the jury
- Sustainability carries a gatekeeping function: a submission needs at least 3/8 points in Sustainability to be eligible for Finalist Seal use, and at least 5/8 with no material substantiation gap for Winner status; strong scores in other criteria cannot compensate for a weak or unsupported Sustainability score
- The maximum weighted score is 56 points, with Sustainability weighted at 2.0, Innovation and Market each weighted at 0.5, and all other criteria weighted at 1.0
- The Green Product Award Seal is valid for one year and subject to annual status review; it applies only to the specific evaluated product/service, not the whole company, and does not confirm general legal compliance
- The Green Concept Award Seal recognizes a concept at its evaluated stage only; if the concept later becomes a market-ready product, a new Green Product Award submission is required for product-level seal use
- The binding rules for eligibility, assessment, seal use, monitoring, renewal, suspension, and withdrawal are set out in a separate Full Scheme Rules document, linked from the Criteria page